Effective Date: August 1, 2025
Last Updated: August 1, 2025
Petwrk ("we," "us," or "our") respects your privacy and is committed to protecting the personal data you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you use the Petwrk mobile application and related services (collectively, the "Service" or "App"), as well as your rights and choices related to that information.
By using Petwrk, you agree to the practices outlined in this Privacy Policy. If you do not agree with the terms, please do not use the App.
Information We Collect
We collect the following types of information:
a. Personal Data
When you register, use, or interact with Petwrk, we may collect your:
- Full name;
- Email address;
- Phone number (optional);
- Location (manual or GPS-based, if enabled);
- Home address (optional);
- Profile photo; and
- Account login credentials (email/password or social login tokens).
b. Pet Profile Data
We allow you to create profiles for your pets. This may include:
- Pet name, breed, gender, birthday, and bio;
- Medical conditions or preferences (optional); and
- Uploaded photos or videos.
c. User-Generated Content
While you use the App, you may create certain content that we might collect, such as:
- Posts, comments, reactions, and private messages;
- Event RSVPs and group interactions; and
- Content shared publicly or privately within the app.
d. Device and Technical Data
Automatically collected when you use the App:
- IP address;
- Device type, operating system, and browser type;
- App version, language, and time zone; and
- Session duration and interactions (clicks, views, navigation).
e. Location Data
With your consent, we collect real-time location data via GPS or mobile signal. This is used to:
- Match pet owners nearby; and
- Show local pet events and resources.
Location sharing is optional and can be disabled via your device settings.
f. Cookies and Tracking Technologies
While Petwrk is primarily an app, we may use cookies or similar technologies when you interact with Petwrk on a browser (e.g., visiting our site). These may collect:
- Session data;
- Preferences; and
- Referral source (e.g., ads, search engines).
You can manage cookie preferences in your browser settings.
How We Use Your Information
We use your information for the following purposes:
- To create and manage your Petwrk account;
- To enable user and pet matching features;
- To provide personalized suggestions and content;
- To support messaging, comments, and user engagement;
- To send important updates, reminders, and marketing messages (with consent);
- To analyze performance and usage patterns to improve our Service;
- To enforce our Terms of Service and ensure community safety;
- To provide customer support; and
- To comply with legal obligations.
Legal Basis for Processing
We process your data based on the following legal grounds:
- Consent – when you opt into features like marketing or location sharing.
- Contract – to provide and manage your account.
- Legal obligation – to comply with applicable laws.
- Legitimate interests – such as improving app performance or preventing fraud.
How We Share Your Information
We may share your personal data with:
a. Service Providers
Third-party companies who help us:
- Host data and servers;
- Analyze app usage and metrics;
- Send communications and manage email lists;
- Provide customer support tools; and
- Process payments (where applicable).
These providers are bound by contractual confidentiality and data protection obligations.
b. Other Users
Any information you post in public areas of the app (e.g., forums, pet profiles, comments) will be visible to other users.
c. Business Transfers
If Petwrk is involved in a merger, acquisition, reorganization, or asset sale, your data may be transferred to the acquiring entity. We will notify you before such a transfer occurs.
d. Legal Requirements
We may disclose your data:
- In response to subpoenas or lawful requests;
- To protect our legal rights or the safety of users; and/or
- To prevent or investigate fraud or misuse.
e. With Your Consent
We may share your information in other ways only when you give us explicit permission.
International Data Transfers
Petwrk is based in the United States, but your data may be processed or stored in other countries. When transferring your data internationally, we take appropriate steps to ensure it is protected, including using standard contractual clauses or relying on adequacy decisions.
Data Security
We implement administrative, technical, and physical safeguards to protect your personal data. These include:
- End-to-end encryption for sensitive data;
- Limited internal access on a need-to-know basis; and
- Regular security audits and infrastructure monitoring.
However, no method of electronic storage or transmission is completely secure. We cannot guarantee absolute security.
Your Privacy Rights
Depending on your location (e.g., under the California Consumer Privacy Act [CCPA]), you may have rights such as:
- Access – You can request a copy of your data.
- Correction – You can update or fix inaccurate information.
- Deletion – You can request your data be permanently deleted.
- Objection – You can object to how we process your data.
- Portability – You can request your data in a machine-readable format.
- Withdraw Consent – You may withdraw consent at any time (e.g., for marketing or location services).
To exercise any of these rights, contact us at petwrktheapp@phoenixlarocco.com. We will respond within 30 days, subject to verification.
Data Retention
We retain personal data:
- For as long as your account is active;
- As needed for legal, tax, or accounting obligations; and
- Until you request deletion.
Publicly posted content (e.g., comments) may remain visible unless deleted by you or reported.
Children's Privacy
Petwrk is not intended for children under 13. We do not knowingly collect personal data from minors. If we learn we've collected data from someone under 13 without verified parental consent, we will delete it promptly.
Third-Party Links
Our App may contain links to other sites or services. This policy does not apply to those external websites. We encourage you to read their privacy policies before interacting with them.
Changes to This Privacy Policy
We may update this Privacy Policy periodically. We will notify you of material changes via:
- In-app notification;
- Email; and
- An updated "Effective Date" at the top of this policy.
Continued use of the Service after such changes constitutes acceptance of the revised policy.
Contact Us
For any questions, concerns, or requests regarding this Privacy Policy, please contact:
📧 petwrktheapp@phoenixlarocco.com
🏢 Petwrk LLC, Newark, Delaware, USA 19713